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Tourism Programs and Resource Development

Hallyu Tourism

  • Discovers Hallyu attractions and develops tour courses
  • Produces and distributes promotional materials related to Hallyu tourism
The main photo is BTS's Hallyu Tourism website photo.

For revitalizing Hallyu tourism, we discover Hallyu attractions preferred by foreign visitors and develop relevant tour courses. From K-entertainment to K-culture, famous Hallyu spots of various themes and diverse themed courses are discovered for added enjoyment.

Go to Hallyu Tourism
Film experts are conducting film commentary by director Bong Joon-ho at the Hangang River in Yeouido.
The night view photo of Dongdaemun Design Plaza.
A picture of foreigners standing in front of the palace wearing traditional Korean clothes.
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